The Objective
As a forerunner in the upholstery and interior fabrics industry, Textaafoam’s goal is to market a more sustainable yarn. As a wholesaler, they want to be at the forefront of this, strengthen the role in the chain and bring the network together to make more impact.
The Challenge
What is a sustainable yarn that has broad technical applicability, potential to scale and with which Textaafoam can encourage weavers to process yarn more sustainably?
Context of the challenge
Moving towards sustainable yarn is not a new challenge for Textaafoam. In 2018, their sustainable journey has already begun with the development of their first collection made from recycled materials.
In 2020, Textaafoam launched the first sustainable concept for the furniture industry called “Woven Bottles. This achieved the initial sales targets. Apart from the numbers, it was also a learning journey in which Textaafoam learned a lot together with inspiring partners and discovered different ways to produce truly sustainable fabrics. In 2021, Textaafoam launched their sustainable sister brand Fabraa: a first step in taking the lead in the sustainable transition of the European upholstery fabric industry.
What Textaafoam is looking for
Must have
Nice to have
Description of Textaafoam
Textaafoam is a family business with more than 50 years of experience in the furniture upholstery market. Textaafoam serves furniture and bed manufacturers in Europe with its own fabric collections.
ABN AMRO has asked Impact Hub The Netherlands and The Next Web (TNW) to work together to help mid-sized companies in their network to become more sustainable. The project is called Impact Nation and brings sustainability, tech, and finance together. Impact Nation coaches companies in mapping their sustainability challenges and opportunities, explores solutions and innovations worldwide, and supports them with the practical implementation of these solutions into their organisations. Impact Nation is a collaboration between three exclusive networks: TNW connects people, business and technology through innovation programs; ABN AMRO facilitates the economic aspects of the sustainability shift; and Impact Hub The Netherlands has a decade of experience in building strong entrepreneurial networks around impact issues. Read more on the Impact Nation website.