program
program

Tommy Hilfiger Fashion Frontier Challenge

CREATE A MORE INCLUSIVE FASHION LANDSCAPE – Tommy Hilfiger is on a mission to create fashion that Wastes Nothing and Welcomes All. As part of this commitment, they launched the global Tommy Hilfiger Fashion Frontier Challenge to support entrepreneurial startup and scaleup-stage businesses that are developing solutions that have a positive social impact on the fashion value chain. 

The impact can be made in different forms: from including different consumer groups and making products more accessible, to improving lives in the value chain. We are supporting entrepreneurs who stand up for what they believe in and are committed to driving change in their communities.

Why join?

Programme prizes aim to provide the winners with the finance and knowledge to grow their business idea. Winners will receive:

  • Up to €200,000 and a chance at an additional €15,000 prize for winning the “Audience Favorite Vote”
  • A year-long mentorship with Tommy Hilfiger’s internal experts globally, and access to Tommy Hilfiger’s network brand association
  • A place on the INSEAD Social Entrepreneurship programme (ISEP)
  • A year-long INSEAD mentorship
ALUMNI: AUF AUGENHOEHE | Fashion is expressing one’s individuality but at the same time a medium for social belonging. That's why AUF AUGENHOEHE make clothes for little people. Ensuring equal access and diversity – AUF AUGENHOEHE is an ambassador for a new fashion industry.
ALUMNI: A BEAUTIFUL MESS | A Beautiful Mess is an initiative of Refugee Company, offering people with a refugee background a safe place towards economic and social independence through apprenticeship programs. Michel Youssef, one of the initiators of A Beautiful Mess: “Work is the biggest step for newcomers to integrate in society. We try to be the bridge between newcomers and the job market."

Building on Tommy Hilfiger’s sustainability vision to Waste Nothing and Welcome All, the third edition of the program strives to amplify and support black, indigenous, and people of color (BIPOC) entrepreneurs who are working to advance their communities and foster a more inclusive future of fashion.

 

Interested businesses are invited to submit project proposals that focus on creating inclusive fashion value-chain. Applicants will be narrowed down to six finalists who will be invited to virtually develop their project plans with the support of dedicated Tommy Hilfiger and external subject-matter experts. With coaching from an experienced pitch coach, finalists will pitch their final concept to a prestigious jury panel and associate audience at the global Tommy Hilfiger Fashion Frontier Challenge final event, which will be held in early 2022.

Criteria

Your inclusive fashion business:

  • is in the early stages, yet to reach product-market fit, experimenting with customer segmentation and working toward overall positive contribution margin. Your company has made some revenue. 

Or: 

  • has a validated product with product-market fit, clear and sustainable unit economics (outlook) and is in growth-mode. Your company has made revenue for at least a year.

 

How do I apply?

Apply here by 8 March 2021.

Timeline

Phase 1
June 2021
Find out whether you have been selected for the second round of the Tommy Hilfiger Fashion Frontier Challenge.
June 2021
You will be asked to provide additional information regarding your enterprise, including a one-minute pitch video.
Phase 2
June 2021
You will be asked to provide additional information regarding your enterprise, including a one-minute pitch video.
Phase 3
October 2021
Six finalists will be invited to further develop their business/project plans during a digital Design Sprint.
early 2022
Finalists pitch their finalized concept at the global final event, with a chance to win big!
Phase 4
early 2022
Finalists pitch their finalized concept at the global final event, with a chance to win big!

Questions?

Please note that all applications should be in English and finalists will be required to pitch their business in English.

If you have any questions, please contact our innovation scout Romee Erens.