Learn how to build your impact brand and gain visibility
Getting the right exposure for your startup from the right stakeholders, such as investors and potential customers, can be a challenge, especially when your business is focused on making a positive impact. It becomes even harder when you have to deal with the press, considering that journalists receive hundreds of press releases each day. So how can you earn relevant media coverage for your impact-driven product or service?
WHAT CAN YOU EXPECT?
PR is a good tool to raise awareness and build a solid brand. However, getting featured in the press is not an easy task. During this workshop, you’ll learn top tools, tips and tricks on how to get your company featured in the press, through low-budget techniques, from a PR expert with years of experience in the global startup and tech scene.
WHO IS THIS FOR?
Impact startup founders, as well as marketing communications professionals working for impact ventures.
WHO IS YOUR TRAINER?
Matias Rodsevich is the founder and CEO of PRLab Amsterdam, an integrated marketing communications agency for purpose-driven companies. He’s also the founder of PRLab Meetups, a community of over 650 members that get together every 2 months to discuss innovation in the field. With more than 6 years of work experience in the tech and PR field, Matias helps startups raise awareness, secure funding and build a solid reputation in their industries by executing results-driven media relations and thought leadership.
MORE ABOUT OUR WORKBENCH SERIES
Our monthly Workbench series of workshops, which takes place every first Thursday of the month, is for impact entrepreneurs who want to take their startup to the next level. Each Workbench tackles one of six regularly rotating topics: legal advice, marketing & sales, finance & funding, organisational culture & structure, sustainable operations, and impact measurement.
Tickets are free for Impact Hub members. For non-members, individual sessions are €25 each.Back to all Events