Before joining Impact Hub’s Acceleration Programs team, Evan van der Holst contributed to PwC Nederland’s recent publication on what and how mainstream business can learn from successful social enterprises. For this paper, Evan drew from his award-winning MA thesis, for which he interviewed 11 mature impact startups, such as Impact Hub neighbours Land Life Company and 9 industry experts like the Utrecht-based Social Impact Factory.


Here are the most common social enterprise success factors outlined by PwC’s paper:

1. Multidimensional value creation

PwC’s research shows that successful social enterprises typically generate value on multiple dimensions, such as financial and societal value. And not only are social enterprises aware of their multidimensional value creation, but they also include it in their core value proposition.

2. Importance of intrinsic motivation

PwC also finds that successful impact enterprises ensure that its employees are intrinsically motivated to achieve the company’s mission, which typically makes staff more successful and productive. And that makes it easier for social enterprises to attract and keep top talent.

Read the full paper to find out what valuable lessons mainstream business can learn from these two factors.

And to see how PwC puts its research into action, here’s a video showcasing the Big 4 firm’s successful collaboration with Swink, a digital agency that employs people with autism.


More about Evan van Der Holst

Evan van der HolstAs Acceleration Programs Manager and Scout, Evan supports incubators such as our New Material Award Business Model Challenge.

He won the 2017 edition of Social Enterprise NL’s Thesis Award with his work on growth barriers for social entrepreneurs, which includes a roadmap for overcoming scaling obstacles. 

Watch this video (in Dutch) made by Impact Hub Scaling alumni Instock to learn more about Evan’s work as an Impact Hub team member and as an entrepreneur working with solar power.